Legal
What we collect, why, who handles it for us, and what you can ask for. No surprises.
Last updated Sep 27, 2026
| Data | Why | Kept for |
|---|---|---|
| Email address | Sign in, receipts, downloads, updates to patterns you own | While you have an account |
| Name, if you give one | Personalizing your PDF and invoice | While you have an account |
| Orders and invoices | Delivering patterns and meeting tax law | As long as tax law requires |
| Country at checkout | Calculating tax and applying the right consumer rules | With the order |
| Support tickets | Answering you | Three years after the last message |
| Assistant conversations | Answering you and improving the answers | 90 days, or with the ticket if you open one |
| Hashed IP address on downloads | Spotting shared files | One year |
We do not collect your card number; the payment provider does, on their own form, under their own privacy policy. We do not sell your data and we do not send you marketing unless you ticked the newsletter box, which you can untick on your account page.
We set one strictly necessary cookie to keep you signed in and one to remember your preferences such as text size and reduced motion. Advertising and analytics cookies are set only after you accept them in the consent bar, and you can change your choice from the link in the footer at any time.
You can ask us for a copy of your data, ask us to correct it or delete it, object to how we use it, or take the newsletter consent back. Write to the contact address or open a support ticket; we answer within 30 days. If you are in the EU or UK you can also complain to your data protection authority. Deleting your account deletes your library, so download your patterns first.
The shop is for adults. We do not knowingly collect data from anyone under 16; if you think a child has made an account, tell us and we will remove it.
If we change something that matters, such as adding a new service that handles your data, we update this page and tell account holders by email.